Not surprisingly, we’re big fans of a lifelong learning plan here at SpellCheck.ie! As someone who completed most of my third-level qualifications as a mature student, I firmly believe in ongoing adult education and training. So, it’s been a pleasure to be asked by the National Association of Community School Adult Education Directors – a […]
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Best apps for social media marketing
People often me what are the best apps for social media marketing, images, videos – and there are so many around, it’s almost impossible to know which ones are good and which are a waste of time. Here’s a list of apps/websites I’ve compiled that I either use myself, almost daily, or that are used […]
Is your blog relevant to your audience?
Is your blog relevant to your audience? I’ve just tried to find an interesting blog on Public Relations (PR). So, I googled ‘PR blog’ and found a listing of the top 100 PR blogs. Excellent, someone had done all the work and ranked the 100 most popular PR blogs with links to each. But, there, […]
Can a business survive in a rural area?
Given the hype about how well urban areas are doing, you might wonder business survival in a rural area. You might argue that you’ve got no footfall, employment prospects are poorer, broadband is slow – and … In the US, an interest in shopping local and the lower costs of living and doing business are […]
Content Marketing – It’s Not About You!
It’s not about you! That’s a difficult content marketing lesson for a lot of business people. And, yet, if you are to win new business, it’s important to realise that, actually, it’s all about the client. I love this quote: “Content marketing is any communication from an organization that is so useful, interesting, or entertaining that the […]
The Cost of Poor Business Writing
A best-selling author says that poor business writing is costing the US millions of dollars every year – in fact, $400 billion! Between a lack of clarity, stodgy reports, atrocious job descriptions and more, people are getting bogged down – and losing time – trying to figure out what the message is supposed to be! Add […]